McCain Friend Shuttle
facebook application
pro in space developed a multiplicator promotion on facebook for McCain Europe.
Basis therefore is a multilingual sweepstake in which the facebook members could invite their best five friends from all over the world to a weekend in a city of their choice.
Every user is a multiplicator, simply because he recommends the sweepstake also to his friends and they will recommend it as well.
An intention of the sweepstake among other things is the rejuvenation of the McCain target group.
The whole sweepstake and the winner's weekend will be attend by pro in space. The raffle is flanked with target facebook ads. The winners will report during their weekend on the friend shuttle facebook fanpage.
complexity: conception, design, programming
programming: facebook API + FBML, PHP
online
http://www.facebook.com/McCain?v=app_4949752878more
McCain Facebook Fan Page continue >gallery
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